The Wheel and Axle

Tag: Sarsi

Pagkakataong Umangat Sa Iba

by on May.10, 2017, under Film & TV, Travel & Culture

Speaking of ads, here’s a little compilation of classic Pinoy ads that I came across recently. Most of these run circles around recent marketing efforts when it comes to creativity.

My Top Three from this compilation. These, in my opinion, remain to be angat sa iba (a cut above the rest), not just for their time but also up to this day.

1. The Sarsi ad is the most magnificent one and could still stand today. Epic, one could even say. The treatise on conformity vs. non-conformity is visualized and choreographed well, and the music and vocals are just astounding.

(continue reading…)

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